SEO Specialist — Organic Growth & Website Optimization

Nationwide and local SEO strategy — technical audits, content, backlinks and website optimization.

Remote · RemoteFull-timeMarketing

About the role

This role manages nationwide and local SEO initiatives: improving website rankings, increasing organic traffic, and supporting lead generation through search optimization, content strategy and website improvements. It is hands-on work across on-page, off-page and technical SEO, keyword optimization, content creation, backlink strategy and website management.

Responsibilities

Develop and execute nationwide and local SEO strategies.
Conduct keyword research, competitor analysis and search intent analysis.
Optimize website pages, metadata, headings, URLs, internal linking and content structure.
Perform technical SEO audits and identify website optimization opportunities.
Improve search engine rankings and organic website traffic.
Create and optimize landing pages focused on lead generation and conversions.
Manage SEO-focused blog creation, content optimization and publishing strategy.
Develop and execute backlink building and outreach campaigns.
Monitor keyword rankings, organic traffic, conversions and SEO performance.
Manage website updates, improvements, integrations and ongoing optimization.
Collaborate with marketing, content and development teams to implement SEO best practices.
Align SEO strategy with social media and digital marketing initiatives.
Prepare SEO reports and provide actionable recommendations for growth.

What we're looking for

Proven experience in SEO, digital marketing and organic growth strategies.
Strong understanding of search engine algorithms, ranking factors and SEO best practices.
Experience with keyword research, SEO audits, on-page SEO, off-page SEO and technical SEO.
Strong understanding of content optimization, backlink strategies and conversion-focused landing pages.
Ability to analyze SEO data and translate insights into actionable improvements.
Strong attention to detail, problem-solving skills and ability to manage multiple initiatives.

Preferred qualifications

Experience managing websites through CMS platforms such as WordPress.
Experience with B2B, technology, SaaS or IT services websites.

Technical environment

Google Search Console
Google Analytics
SEMrush
Ahrefs
WordPress

Work arrangement

How the role runs.

	Detail	Note
Arrangement	Remote	Remote
Employment type	Full-time	Remote position
Department	Marketing	Reports into the sales and marketing function

Hiring process

Every application is reviewed directly — there is no automated rejection stage.
Shortlisted candidates receive a screening call within one week.
The process is a screening call, a role-specific interview and a practical exercise.
Compensation is discussed during the process and confirmed in the appointment letter.

Apply for this position.

Attach your resume and answer the role questions. Every application is read by the team, not by a filter.

Start your application →Email us